Blog Books Factory

What Is Self-Publishing? Everything You Need to Know

A woman with long, curly hair is writing a book.

Publishing a book independently is a fairly complex process. It is a solution for authors who do not want to work with a traditional publishing house. How do you publish a book without a publisher? How does self-publishing work? What exactly does it involve and what are its stages? Let’s explain.

Self-publishing – what does it involve?

Self-publishing is a model of publishing books without the involvement of a professional publishing house. Although it has many advantages, it requires a certain level of knowledge and experience in areas such as typesetting, graphic design, and even marketing.

Independent book publishing is not a new phenomenon. Many well-known authors have used this method, initially sharing their literary attempts within a limited circle of readers.

Why choose self-publishing?

First, it allows you to bypass the traditional publisher–author relationship. This gives the writer full control over the publication. Second, self-publishing provides the author with a greater share of the profits from book sales. However, it is important to remember that the initial costs—such as editing, proofreading, typesetting, cover design, printing, and marketing—are borne by the self-publisher.

Types of self-publishing

Self-publishing is not a single, uniform model. It includes several different ways of publishing a book, which can be divided into distinct types.

Full self-publishing

This is a solution in which the author independently handles not only the publication of their work, but also covers all costs related to its promotion on the publishing market and its distribution. Within full self-publishing, the creator also bears full responsibility for the quality of the publication.

Self-electronic publishing

This is a form of publishing that aligns more closely with modern trends in the book market. It involves independently releasing a title exclusively in digital form. This mainly applies to e-books, and less frequently to audiobooks.

Subsidy publishing

Subsidy publishing is a model in which the author co-finances the publication of a book together with a publishing house. The publisher provides selected services, such as editing, typesetting, or distribution, while the costs of publication are largely or partially covered by the author.

Vanity publishing

In vanity publishing, the author pays for the publication of their book. The role of the external entity (such as a publishing or printing company) is limited solely to technical aspects, such as printing, assigning an ISBN, and preparing the cover design.

Scientific publishing

This is a solution used by authors operating in the academic and scientific world. In this model, publications are fully financed by their authors. At the same time, introducing and distributing the book among readers does not generate additional income for the writer.

Types of self-publishing – summary

In summary, there are many different self-publishing models, which differ primarily in how the author is compensated and in how certain publishing tasks are assigned to specific entities—which are not always limited to publishers or printing houses.

In practice, many authors use Print on Demand (PoD) platforms, such as Amazon KDP or IngramSpark, which enable books to be printed and shipped only when an order is placed. This means the author does not need to invest in a large print run upfront, and books are produced and distributed as demand appears.

Self-publishing a book – what does it actually involve?

It is easy to define self-publishing in general terms. In practice, however, when we talk about independently publishing a book, we mean a process consisting of several stages. Let’s take a closer look at how to publish a book without a publisher step by step.

Self-publishing is a way of releasing a book that generates specific costs. Therefore, all expenses related to such a project should be carefully estimated, including the budget allocated for marketing purposes.

The author must take into account costs such as:

  • editing and proofreading,
  • typesetting and preparation of print-ready files,
  • cover design,
  • printing,
  • marketing activities,
  • distribution.

Of course, publishing a book independently requires appropriate knowledge and skills. That is why people who want to publish on their own often use specialised training or educational materials related to the publishing process.

Basic knowledge of preparing print-ready files can help reduce some of the costs. In practice, however, most authors rely on the support of professional graphic designers and typesetters.

Print or digital – self-publishing in practice

Regardless of whether you want to publish a book in a traditional printed format or digitally, proper editing and proofreading are essential. Equally important is professional typesetting for print or digital publication. In the case of printed books, you must also consider additional costs, primarily related to print production carried out by a digital printing house.

For electronic books, production costs are lower because they do not include physical printing. However, editing, proofreading, typesetting, and preparing files in appropriate formats (e.g. EPUB, MOBI) are still necessary.

The answer to whether print, e-book, or both is the better option depends mainly on budget, target audience, and sales strategy. In practice, many authors choose a hybrid model—combining print with e-books, and sometimes audiobooks—to reach different groups of readers.

Regardless of the publishing model you choose, you can use tools available at Books Factory to prepare print-ready files and organise the technical process.